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A penalty from Google means your search engine rank will be affected.  Stay on Googles good side with useful and engaging content.  Its content relevant to your enterprise.  You might entice an audience but maybe not the right audience to your website, if you write a post on something that doesnt pertain to your industry. Publish Unique Content Many business owners fall prey to having market marketing company or a service to write and post content.  While thats fine, do your research to ensure the content you are getting isn't also published on another blog.  An easy way is to run a search of the very first paragraph of any material that you purchase from business or a writer. Should you arent able to outsource your blog posts, check out this informative article about the best way to write original content.    Write Regularly A common scenario seen with business blogging is that business owners start writing and then stop after a brief time period.  Maintain an editorial calendar and stick to a program for blogging. Its important to recognize that there is essentially no limit to the quantity of blogging you're doing, although you ought to aim to site at least once a month for a minimum.  A site that hasnt been updated in a couple of years may lead individuals that encounter that the company to be believed by it is inactive also. You can eventually become the thought leader in your industry, if you write about something special enough on your blog.  Not every blog post has to be award-worthy while thought leadership is important.  Listed below are 130 ideas company blog themes which you can use all year long.    Split the Text nobody likes to read a block of text.

 

Simple Recommendations about Blogging Best Practices

Title your article if your article is a listing of tips or must-dos.  Stumbling upon a blog post with 7 business blogging best practices introduced in a numbered list is much more appealing to readers compared to a long post with apparently no organization.  Readers may intimidate right into not spending their time reading your post. Rate bounces by breaking blog articles up into digestible pieces of info.    By adding pictures use Pictures text to divide would be.  Pictures and keep readers interested and graphics are visually appealing.  Returning to the case in the very first point, if youre writing a post and youre using key words that are targeted for it , definitely include images of this award in the blog article!  Post pictures of the award ceremony or even a party to celebrate the winners. Use a free stock photo rather than not including any image in any way if you dont have any images to add.  Remember also that properly tagging your images can help boost the SEO of this article to.  Google cannot read images, but it can read the alt text (text option ). Images have the potential to rank within a picture search on Google.     Set Dont expect website success overnight.  Results will take time.  Business blogs can help convert traffic into prospects instantly because they allow a company owner to display their knowledge and expertise in the industry. This doesnt imply working for you or that blogging right.  Consistent blogging will pay off over time. Follow the following blogging best practices for your blog and you should see results!  For more help download our free guide below: This post was published July 29, 2015 July 6, 2018, and updated.

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Should you use blogging to market your company, you know that writing blog posts is half the struggle.  Knowing when to post them may make all the difference and how to name them, talk about them commented on, read and ignored.  The Colossal Content advertising Report recently analyzed 1.16 million articles from 4,618 sites by publishers including content marketers, individuals and media firms. When Should You Post In case youre posting on weekdays, for example 87% of those blog articles in the study, you might want to reevaluate your plan.  Blogs posted on weekends got more social shares on average.  Saturdays were the top day for sharing: Although just 6.3percent of posts in the study were published on Saturdays, these articles got 18 percent of social shares. To 6 p.m. Eastern time), most engagement with and societal sharing of articles occurred after hoursfrom 9 p.m. to midnight Eastern, with a big spike from 10 to 11 p.m. Takeaway: Try scheduling some articles for weekends and/or sharing articles on social media afterwards at night instead of during business hours. Social sharing dropped, once post titles went beyond 60 characters, nevertheless.  Should you ask a question in your post names Survey says Yeswhile 95 percent of blog article titles didnt include those that did received nearly two times as many social shares as the average, a question mark.  Keep in mind, however, that posts with two or more question marks had the least amount of shares. Takeaway: If you title blog articles, look for a middle ground.  Questions spark interest, but dont go overboard.  And dont capitalize like a tween girl.  

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Want more information to Advertise your business Register for your Web.com Small Business Forum Online.  Being a member of the Small Business Forum enables you get to know other business owners, comment on our posts, to ask questions regarding internet marketing and receive special offers from our spouses on business services. Word Press has been around for a while and is a CMS capable of constructing just about any kind of Website you'd want.  With that Word Press started as a platform.  A huge amount has increased however you can see many of its early influences still are present. While blogs are often contained by Word Press websites, theyre typically just part of the Word Press site as whole.  Blogs are added on so often they are almost regarded as an afterthought when it is time to put them in.  We also want to caution people about slapping them together too hastily or using blogs while we strongly recommend a blog for most sites. Belowwe examine suggestions and some blogging criteria to make sure your Word Press blog is a resource which we actually want to read.  If youre going to read the article based on its ease of reading readability Determines Retention When you look at a post, you can instantly tell. We generally dont remain on these pages for at least a few paragraphs, even if that unless that content is amazing!  Its critical to make sure that your audience isnt combating your design to read the report when putting together your blog.  Below are strategies to keep your legibility Use bigger fonts.